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Insight Tradelab Insight
Pictop_0000_pictoRETARGETING

Retargeting

Once your prospect or customer identified, follow it on its clickstream, throughout its conversion funnel, with personalized messages step by step

Our method

Users' retargeting via individualized scoring (web pages visited, frequency and recency of visits, visiting hours, etc.). When advancing in the conversion tunnel, the audience is increasingly segmented, with the most suitable bidding price and an adapted message depending on the user's profile and the support where we find him.

An individualized and mastered capping without compromising control of broadcast domains.

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Our technologies

Technological pioneer player in pragrammatique media buying, Tradelab offers its clients a suite of powerful, unique and customizable tools.

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Exclusive data

109 million skilled and unique profiles, collected via a set of proprietary sites and partners

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Brand safety

Careful pages and apps selection and distribution, together with the advertiser and its objectives

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Fraud Protection

Double protection technology: seller level and click level to secure distribution

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Multi-devices

Display, mobile and video, Tradelab personalizes your message on all screens

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Geotargeting

Targeting your audience on a defined area: physical point of sale, department, etc. you set the rules

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Reporting and support

Consulting, training, coaching, each client has a dedicated and expert team.

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Dynamic Creative Optimization

Customizing your ads in real time, based on your product and your prospects tops profile

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Real time dashboard

Access 24h a day your campaign performances in real time via a dynamic and fully transparent interface

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Ad viewability

Proprietary ad exposure efficacy tool connected to our purchase algorithms

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Data optimisation platform

Collection, unification and modeling platform of 1st and 3rd party data, for behavior advertising purposes